SpoonRiverNAVHDA.org
The South-Central Illinois Chapter of the North American Versatile Hunting Dog Association
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SpoonRiverNAVHDA.org The South-Central Illinois Chapter of the North American Versatile Hunting Dog Association |
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Much of the company’s renown comes from its CEO: Scrub. Hailing from Hunter’s Ridge Kennels (tip of the hat here to breeder Jim Moe), GWP Scrub’s extra large nose, extra long ears, and sparkling personality have given a face and a “voice” to Ugly Dog. It must be noted, however, that good-looking dogs are welcome to shop at Ugly Dog as well. The catalog is filled with photos of handsome pointers, flushers and retrievers along with many inelegant shots of bird dogs doing what they do – mud, feathers and all. Ugly Dog invites customers to send in photos of their “ugly dogs” for possible use in the catalog or for selection as an Ugly Dog Photo Winner.
Customer interaction is key to Ugly Dog. The company welcomes feedback and suggestions. Customer requests led Ugly Dog to add blaze orange t-shirts, low-tone beepers, tracking collars and starter pistols to the inventory. Occasionally, though, customer requests just can’t be filled, as in the case of the English pointer owner looking for tail “sock” to protect her dog’s battered tail or the Brittany owner who wanted goggles to keep seed pods out of his dog’s eyes.
When it comes to the products featured in Ugly Dog, everything is field tested before selection. Boots, game vests, leads and gun cases alike are put through their paces in real hunting conditions, ranging from grouse hunts in New Brunswick to pheasant hunts in Hawaii. Dog gear is tested on GSPs, GWPs, Chessies, setters and just about any type of gun dog the Ugly Dog staff comes across. Although the catalog has a humorous edge, Ugly Dog is very serious about the quality and reliability of the products they sell. They won’t carry items that are simply decorative or high-end clothing that doesn’t offer a practical advantage over comparable lower-priced garments. Similarly, Ugly Dog doesn’t offer several of a particular type of item, helping shoppers avoid the sensory overload they find in many larger catalogs.
Ugly Dog is committed to having the merchandise it sells serve the needs of real hunters and their dogs, sharing their passion for time spent afield together. Whereas one of Ugly Dog’s taglines is “Serious gear for you, your dog, and the hunt,” their other motto is “The POINT is to have fun.”
Ugly Dog has been a NAVHDA supporter for years as an advertiser and product donor. We are pleased now to have them join our fine team of sponsors – Purina® and Tri-Tronics™. We’d like to extend a warm welcome to the Ugly Dog Hunting Company and encourage everyone to visit their website at www.uglydoghunting.com.